7 Hottest Digital Product Trends You Can Design with Canva in 2025

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If you’re entering the thrilling world of selling online, here’s some good news: digital products are your golden ticket. They’re evergreen, incredibly scalable, and once you create them, you can sell them over and over again without lifting another finger.

With a global market for digital goods estimated to grow beyond $300 billion in the next few years, it’s the perfect time to dive in.

In this guide, we’ll highlight 7 digital product trends set to dominate 2025—all of which you can design with ease using Canva.

Let’s get you inspired and ready to create!

Coloring Books

Thinking about dipping your toes into the world of selling digital products? Let me throw you a fun, colorful idea: start with coloring books! Seriously, they’re not just for kids anymore—adults love them too (hello, stress relief and pretending to be creative geniuses).

And the best part? You don’t even have to be an artist or spend hours doodling like a medieval monk. That’s where AI tools or pre-made coloring pages come in to save your time, sanity, and probably your drawing dignity.

You can grab professionally designed pages, pop them into a cute little book using Canva, and voilà—you’ve got a product ready to sell on Etsy, or even your own site. It’s like baking a cake with a mix: still feels homemade, but without the mess and existential flour crisis.

Plus, with so many themes to choose from—Animals, Sealife, Fruit Houses (yes, that’s a thing)—you can stand out without stressing out.

So if you're looking for a creative way to make passive income that doesn’t involve coding or selling your soul to algorithms, coloring books might just be your next big win.

2. Customizable Social Media Content Packs

In today’s fast-paced digital landscape, businesses and influencers rely heavily on social media. A strong presence on platforms like Instagram, Pinterest, and TikTok can make or break a brand.

But let’s be honest: who has the time to design fresh content every day? That’s where social media content packs come in.

Imagine creating stunning, pre-made templates that social media managers and small business owners can customize in minutes.

The possibilities are endless: from Instagram post templates for beauty influencers to Pinterest pin designs for travel bloggers, your audience is vast and hungry.

Here are a few niche ideas to consider:

‣ Instagram Templates: Cater to online shops, restaurants, or service-based businesses like salons and fitness studios.

‣ Pinterest Templates: Perfect for bloggers, DIY enthusiasts, and e-commerce sellers. Tools like Coolors can help you create color palettes that stand out in a sea of pins.

→ Pro Tip: Offer your designs in bundles (e.g., 30 or 100 templates) to increase perceived value. Pair them with posting planners or hashtag guides to make your package irresistible.

3. Customizable POD T-Shirt Design Bundles

The print-on-demand (POD) market is on fire, and customizable designs are a goldmine. Sellers often prefer pre-made design bundles they can tweak rather than starting from scratch.

Here’s how to maximize your success:

‣ Focus on niches like fitness quotes, pop culture references, or minimalist art.

‣ List your designs on platforms like Etsy or Creative Market.

‣ Build your own website using tools like Hostinger for faster uploads and better scalability.

To attract more customers, blog about POD tips, guides, or design inspiration. Pairing content marketing with eye-catching Pinterest pins can significantly boost your traffic and sales.

4. Website Graphics

In an era where every business needs an online presence, website graphics are essential. Bloggers, small business owners, and even podcasters are always looking for professional designs to elevate their sites.

You can design:

‣ Blog Banners: Perfect for lifestyle or niche bloggers who want eye-catching headers.

‣ Website Buttons: Think “Shop Now” or “Subscribe” buttons with a cohesive style.

‣ Email Headers: These are perfect for e-commerce brands and newsletters.

Focus on niches like restaurants launching their websites, AI software companies, or artists building online portfolios. Canva makes it easy to create cohesive, professional designs that clients will love.

5. Printable Art

Got an artistic side? Tap into the booming interior design market by creating printable wall art. Home decor lovers are always on the hunt for unique designs to make their spaces pop. Platforms like Etsy and Pinterest make it easy to reach this audience.

Seasonal art is another hot trend. Think:

‣ Christmas-themed wall art for cozy living rooms.

‣ Halloween designs for spooky season decor.

If marketing feels overwhelming, use Canva to create Pinterest pin templates to showcase your work. Professionally designed templates can help your pins stand out, leading to more clicks and sales. For example, grab these 15 Pin Templates for Wallart at 50% off with the code: WALLARTPINS (because yes, we love a good promo!).

6. Editable Ebook Templates

Ebooks are a cornerstone of the digital product market, and creating content from scratch is no small feat. That’s why ebook templates are a lifesaver for authors and marketers alike.

Use Canva to design editable templates tailored to specific niches:

‣ Wellness Coaches: Templates for self-care guides or fitness plans.

‣ Business Gurus: Layouts for financial tips, marketing strategies, or startup guides.

Highlight features like customizable fonts, drag-and-drop images, and pre-made chapter layouts. The goal is to make the content creation process as smooth as possible for your customers.

7. Interactive Digital Planners

The planner trend isn’t going anywhere, but in 2025, people want more than just basic layouts. Interactive digital planners are the next big thing, allowing users to drag and drop stickers, type directly into fields, and interact with motivational prompts.

Targeting niches can make your planners even more appealing. Think:

‣ Fitness Planners for Busy Moms: Include meal prep sections, workout schedules, and progress trackers.

‣ Academic Planners for Med Students: Add exam countdowns, lecture schedules, and clinical rotation trackers.

Use Canva’s sticker elements, fonts, and icons to add flair to your designs. Then, export them in formats compatible with apps like GoodNotes or Notability. Don’t forget to include aesthetic touches like pastel colors or minimalist vibes to appeal to modern tastes.

Ready to Start Designing?

The digital product world is brimming with opportunities, and Canva is your ultimate toolkit for bringing these ideas to life. Whether you’re designing for social media managers, mindfulness seekers, or home decor enthusiasts, the demand is there.

With a bit of creativity and strategic marketing, you can turn your Canva creations into a thriving online business.